ON THE BLOG
Mastering Google Business Profile for Real Estate Lead Generation
This guide shows real estate agents how to use Google Business Profile to improve local visibility, attract qualified leads, and turn searches into conversations. It covers setup, optimization, reviews, posts, and how to connect GBP leads to Lofty CRM for automated follow-up.
Lofty CRM vs. Top Real Estate CRMs
Choosing the right real estate CRM impacts lead follow-up, conversion, and growth. This guide compares Lofty CRM, kvCORE, and Follow Up Boss, highlighting strengths, trade-offs, and how Everett Marketing Agency helps agents optimize Lofty for real results.
Lofty CRM Integration for Real Estate
Learn how Lofty CRM integration helps real estate agents capture more leads, automate follow-up, and connect IDX websites with Smart Plans and workflows built by Everett Marketing Agency.
Make Lofty CRM Work for You: Practical Customization Tips for Real Estate Agents
Struggling with a one-size-fits-all CRM? This guide shows real estate agents how to customize Lofty CRM using Smart Plans, automation, and custom fields to improve follow-up and close more deals.